I don’t normally blog about big brands here but I like this idea. It’s simple, interactive and above all very personal. ‘This Is My Habitat’ is supported by Helena Christensen (seen above) and Bjorn Borg who each share their distinctive style and what makes their home theirs. The campaign focuses on the importance of making your house into a home that works for you and your lifestyle and above all reflects your personality.

To coincide with the launch supermodel Helena Christensen re-created her own living space in Habitat’s Regent Street shop window. The results can be seen above and on the Habitat website at www.thisismyhabitat.net/en/helena-christensen, where you can ‘roll over’ the furniture and find out more about Helena’s choices.

So what makes your habitat? Send in your pics and a brief description and I’ll post them on Indie Quarter. Living rooms, bedrooms, kitchens, work spaces and shops all welcome. And it would be great to hear a bit about you too. Because I’m nosy like that. I’ll get the ball rolling and post some pics of my office tomorrow.

This entry was posted on Thursday, October 8th, 2009 at 5:52 pm and is filed under Interiors, Where I Live / Work. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.